Experts reveal the everyday habit that ruins our fragrance.
It’s always really annoying when you spritz your perfume on in the morning and by lunchtime there’s not a whiff of scent on your body. And while some can put it down to owning a bad fragrance, or “sweating” it off, it’s actually how we’re applying our perfume that’s doing the damage.
According to a Penhaligon‘s fragrance expert, the biggest mistake many of us make when spraying our perfume is spritzing it onto our wrists and then rubbing them together.
“Rubbing the fragrance starts the evaporation process, so the fragrance won’t last as long if you do this,” he said. “Instead spray twice onto the wrists, the chest and the back of the neck and leave to dry.”
Applying to the chest will create gentle wafts throughout the day, while applying to the wrists is good as you move your hands when you speak.
Adding a couple of sprays to the back of the neck will create a sillage (the term given to the smell fragrance wearers leave as they walk). You can also apply to the back of your knees when wearing a dress or skirt.
Apparently well moisturized skin is also key to ensuring your perfume lasts for longer. “Dry skin absorbs the moisture in perfume, which evaporates the perfume off the skin,” says Penhaligon’s fragrance expert.
Top tips for picking the perfect scent:
- If it’s a white floral scent, which can be quite powerful, apply sparingly. Fresh citrus scents, however, can be spritzed liberally throughout the day.
- If you’re in need of waking up, spray citrusy cologne to do just that. Switch to a more seductive oriental fragrance for the evening (musky, spicy scents).
- When spraying in-store, spray approximately 10 inches away from your skin or perfume card to avoid too much alcohol